Course 3: Managing the first 6 months after the launch of your ethnic business

Objectives

• Understand the importance of the first 6 months and increase your chances of success.
• Implement internal and external promotion tools
• Know how to adjust to the reality on the spot.

Content elements

• The importance of the first 6 months in the life of a company: working capital, application of your plan and rigorous monitoring. How to deal with success.
• Successfully complete the implementation of your plan.
• Adapt or develop promotional tools to strengthen positioning and visibility.
• Adjust actions and means accordingly.
• Examples of successful ethnic entrepreneurs.