Course 2: Launch

Course 2: Preparing the launch of your ethnic project after the creation of your company.

Objectives

  • Identify the steps necessary to the launching of your ethnic business.
  • Develop a Marketing program for the launch of your business venture.
  • Develop an action plan.
  • Successful launch.

 

Content elements

  • Know the 3 steps of the launch.
  • How to create a winning marketing program including traditional, and technological tools to promote the launch
  • How to create promotional content for a powerful launch.
  • How to create an action plan that will enable a successful startup of the project.
  • Know how to take advantage of the launch period.
  • Pitfalls to avoid.